This growing potential was reason enough for KBA to open a local service office, and now to bring the popular KBA roadshow to the doorstep of printers in the country's northern region. More than 60 industry experts from over 40 different companies gathered on 27th November to discuss and learn more about the latest technical and technological innovations from KBA, the services offered by new local office, and current market trends. The visitors were first welcomed by sales manager Rex Teng. The managing director of KBA Asia Pacific, Stefan Segger, then went on to spotlight the latest developments and recent KBA investments in new fields of the packaging industry. The audience was particularly impressed by the long list of KBA reference installations in the Asia-Pacific region. Jürgen Veil, key account manager for the packaging sector at KBA in Radebeul, also gave a presentation on the new generation of high-performance UV dryers, on automation solutions such as simultaneous plate changing, and on new KBA technologies for product refinement using cold foil.

KBA Asia Pacific was recently honoured as the most successful regional agency within the global KBA sales network. Important contributing factors were without doubt its reliable local partnerships and the trustful relationships which KBA Asia Pacific has built up with users throughout the region.

The culmination of the roadshow event in Penang was another very special highlight: Evonna Lim, managing director of local print company Etheos Imprint Technology Sdn., signed the contracts for a new six-colour Rapida 105 coater press. This will be her company's first Rapida sheetfed offset press. It is already scheduled for installation at the beginning of 2014.