The market for cold chain packaging is expected to grow by 19.4% from 2020 to 2027. To meet this growing demand, Ranpak is providing customers with a range of paper-based thermal protection solutions that are cost-efficient and sustainable.
The Ranpak WrapPak® Protector product family is ideal for food companies shipping products requiring sustained frozen, chilled, and ambient temperature ranges. Ranpak paper-based packing solutions are curbside recyclable and a more sustainable and cost-effective solution than packing using traditional EPS boxes and other plastic-based materials.
“The e-commerce market for food and beverages in Europe has seen a dramatic increase as consumers experienced the convenience of online food ordering during the pandemic,” said Anne de Rouw, Business Development Manager Cold Chain Europe. “This includes meal kits, grocery deliveries, and specialty foods. In fact, 21% of the total food & beverages market is expected to be ordered through e-commerce by 2025. At the same time, consumers are looking for sustainable packing solutions and have a less-than-positive unboxing experience when they open a box full of plastic packing materials. That’s why Ranpak has placed significant focus on the WrapPak® Protector, our paper-based cold chain packing solution, which uses waved paper pads as thermal liners.”
De Rouw noted that in addition to the functionality and sustainability advantages of Ranpak cold chain solutions, food companies benefit from less space required in the warehouse, adding, “one pallet of WrapPak® paper packs as much product as up to 24 pallets of EPS cold chain boxes!” Ranpak provides both the WrapPak® Protector liner paper and the converter equipment required to generate the waved paper pads, enabling end-users to produce the packing material on demand.
Ranpak WrapPak® Protector: The Details
Ranpak specialists work with customers to determine ideal configurations for packing of specific products. This includes determining optimal sizes of corrugated boxes to best fit WrapPak® Protector waved paper pads; additionally, Ranpak can recommend sustainable cool packs such as Recycold phase change material (PCM) if required. Ranpak Packaging Engineering Services maintains a “climate room” that enables them to conduct thermal tests, thereby developing customized solutions for customers. WrapPak® paper is uncoated Kraft paper, 100% recyclable, renewable and biodegradable, and moisture resistant. As all Ranpak paper-based packing solutions, WrapPak® Protector liner is manufactured from FSC®-certified materials.
WrapPak® Protector solutions are ideal for products such as chocolate and candy that require a temperature-controlled environment as well as products like meat, seafood, dairy, juices, and desserts that require storage in chilled conditions, and lastly, frozen products that must be maintained at maximum 0 degrees Celsius. Taartenwinkel.nl is a Dutch cake company that uses WrapPak® Protector and produces up to 400 cakes per day. WrapPak® Protector ensures that their products receive 24 hours of thermal protection. Packed cakes are picked up at 9 PM and delivered the next day. Ranpak’s thermal packaging both protects the cakes and provides an excellent unboxing experience for the recipient.